AI Insights · Timothy · April 2025
Top 5 Photo and Video Apps on iOS in Mexico - Q1 2025
Explore the performance trends of the leading photo and video apps on iOS in Mexico during Q1 2025, with insights on downloads, revenue, and active users.
In the first quarter of 2025, the top photo and video apps on iOS in Mexico showcased diverse performance trends in terms of downloads, revenue, and active users, according to data from Sensor Tower. Here’s a closer look at the top 5 apps:
YouTube saw its weekly revenue peaking at about $943K in late February. Downloads started strong at 92.7K at the beginning of the quarter but gradually declined to around 41K by the end of March. Active users hovered around 18.2M to 18.5M throughout the quarter, indicating a stable user base.
Canva: AI Photo & Video Editor experienced a steady increase in revenue, reaching approximately $217K in late March. Downloads peaked at 115K in mid-February, while active users steadily grew from 1.5M to over 2.7M by the quarter's end.
CapCut - Video Editor had a notable revenue increase, closing the quarter at around $167K. Downloads fluctuated, with a peak of 241K in mid-March. Active users showed a positive trend, increasing from 3.2M to 3.6M over the quarter.
Google Photos: Backup & Edit maintained a consistent revenue stream, closing at approximately $47K. Downloads showed a downward trend, starting at 37K and ending at about 22K. Active users remained stable, averaging around 5.1M.
Instagram had a stable revenue performance, ending the quarter at $31.6K. Downloads decreased from 88K to 39K, while active users saw slight fluctuations, maintaining an average of 7.1M.
These insights highlight the dynamic nature of the app market in Mexico, with varying trends in user engagement and financial performance. For more detailed analytics, visit Sensor Tower.